Skip to main content

Meta Ads Data Supported

  • Ad ID

  • Ad

  • Delivery

  • Attribution Setting

  • Bid Strategy

  • Budget (Daily)

  • Budget (Lifetime)

  • Amount Spent

  • Impressions

  • CPM (cost per 1,000 impressions)

  • CTR (all)

  • App Installs

  • Mobile App Installs

  • Cost per App Install

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Ad ID

  • Ad

  • Amount Spent

  • Impressions

  • Link Clicks

  • Website Landing Page Views

  • CTR (link click-through rate)

  • Landing Page Views Rate per Link Clicks

  • Ad ID

  • Ad

  • Delivery

  • Attribution Setting

  • Budget (Daily)

  • Budget (Lifetime)

  • Impressions

  • Purchase ROAS (return on ad spend)

  • Amount Spent

  • CPM (cost per 1,000 impressions)

  • CTR (all)

  • Link Clicks

  • CPC (all)

  • Leads

  • Cost Per Leads

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Ad ID

  • Ad

  • Delivery

  • Budget (Daily)

  • Budget (Lifetime)

  • Page Engagement

  • Interactions

  • Post Reactions

  • Post Comments

  • Post Saves

  • Link Clicks

  • Facebook Likes

  • Instagram Follows

  • CPC (cost per link click)

  • Impressions

  • 3-Second Video Plays

  • Cost per 3-Second Video Play

  • Amount Spent

  • CTR (link click-through rate)

  • Clicks (all)

  • CPC (all)

  • CTR (all)

  • CPM (cost per 1,000 impressions)

  • Messaging Conversations Started

  • Cost per Messaging Conversation Started

  • Messaging Contacts

  • Returning Messaging Contacts

  • Purchase ROAS (return on ad spend) Website leads

  • Website registrations completed

  • Cost per lead

  • Cost per registration completed

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Cost Per Result (Page Likes)

  • Cost Per Result (Post Engagement)

  • Cost Per Result (Video Views)

  • Ad ID

  • Ad

  • Delivery

  • Attribution Setting

  • Bid Strategy

  • Budget (Daily)

  • Budget (Lifetime)

  • Ends

  • Last Significant Edit

  • Ad Set Name

  • Amount Spent

  • Impressions

  • CPM (cost per 1,000 impressions)

  • Link Clicks

  • CPC (cost per link click)

  • CTR (link click-through rate)

  • Clicks (all)

  • CTR (all)

  • CPC (all)

  • Landing Page Views

  • Cost per Landing Page View

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Adset

  • Delivery

  • Attribution Setting

  • Bid Strategy

  • Budget (Daily)

  • Budget (Lifetime)

  • Amount Spent

  • Impressions

  • CPM (cost per 1,000 impressions)

  • CTR (all)

  • App Installs

  • Mobile App Installs

  • Cost per App Install

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Adset

  • Amount Spent

  • Impressions

  • Link Clicks

  • Website Landing Page Views

  • CTR (link click-through rate)

  • Landing Page Views Rate per Link Clicks

  • Adset

  • Delivery

  • Attribution Setting

  • Budget (Daily)

  • Budget (Lifetime)

  • Impressions

  • Purchase ROAS (return on ad spend)

  • Amount Spent

  • CPM (cost per 1,000 impressions)

  • CTR (all)

  • Link Clicks

  • CPC (all)

  • Leads

  • Cost Per Leads

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Adset

  • Delivery

  • Budget (Daily)

  • Budget (Lifetime)

  • Page Engagement

  • Interactions

  • Post Reactions

  • Post Comments

  • Post Saves

  • Link Clicks

  • Facebook Likes

  • CPC (cost per link click)

  • Impressions

  • 3-second video plays

  • Cost per 3-second video play

  • Amount Spent

  • CTR (link click-through rate)

  • Clicks (all)

  • CPC (all)

  • CTR (all)

  • CPM (cost per 1,000 impressions)

  • Messaging Conversations Started

  • Cost per Messaging Conversation Started

  • Messaging Contacts

  • Returning Messaging Contacts

  • Purchase ROAS (return on ad spend)

  • Website leads

  • Website registrations completed

  • Cost per lead

  • Cost per registration completed

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Cost Per Result (Page Likes)

  • Cost Per Result (Post Engagement)

  • Cost Per Result (Video Views)

  • Adset

  • Delivery

  • Attribution Setting

  • Bid Strategy

  • Budget (Daily)

  • Budget (Lifetime)

  • Ends

  • Schedule

  • Last Significant Edit

  • Amount Spent

  • Impressions

  • CPM (cost per 1,000 impressions)

  • Link Clicks

  • CPC (cost per link click)

  • CTR (link click-through rate)

  • Clicks (all)

  • CTR (all)

  • CPC (all)

  • Landing Page Views

  • Cost per Landing Page View

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Adset ID

  • Adset

  • Performance Goal

  • Included Custom Audiences

  • Excluded Custom Audiences

  • Audience Location (Ad Set Settings)

  • Bid Strategy

  • Budget (Daily)

  • Budget (Lifetime)

  • Schedule

  • Adset

  • Delivery

  • Attribution Setting

  • Budget (Daily)

  • Budget (Lifetime)

  • Ends

  • Impressions

  • Amount Spent

  • CPM (cost per 1,000 impressions)

  • CTR (all)

  • Landing Page Views

  • Cost per Landing Page View

  • Link Clicks

  • CPC (all)

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Ad ID

  • Ad

  • Status

  • Objective

  • Preview Link

  • Link

  • URL Parameters

  • Web Event

  • App Event

  • Offline Event

  • Bid Strategy

  • Budget (Daily)

  • Budget (Lifetime)

  • Ad ID

  • Ad

  • Delivery

  • Attribution Setting

  • Budget (Daily)

  • Budget (Lifetime)

  • Ends

  • Impressions

  • Amount Spent

  • CPM (cost per 1,000 impressions)

  • CTR (all)

  • Landing Page Views

  • Cost per Landing Page View

  • Link Clicks

  • CPC (all)

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Campaign

  • Delivery

  • Attribution Setting

  • Bid Strategy

  • Amount Spent

  • Budget (Daily)

  • Budget (Lifetime)

  • Impressions

  • CPM (cost per 1,000 impressions)

  • CTR (all)

  • App Installs (1d_click)

  • App Installs (7d_click)

  • Mobile App Installs (1d_click)

  • Mobile App Installs (7d_click)

  • Cost Per App Install (1d_click)

  • Cost Per App Install (7d_click)

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Campaign

  • Amount Spent

  • Impressions

  • Link Clicks

  • Website Landing Page Views

  • CTR (link click-through rate)

  • Landing Page Views Rate per Link Clicks

  • Campaign

  • Delivery

  • Attribution Setting

  • Amount Spent

  • Budget (Daily)

  • Budget (Lifetime)

  • Impressions

  • CPM (cost per 1,000 impressions)

  • CTR (all)

  • CPC (all)

  • Link Clicks

  • Purchase ROAS (return on ad spend)

  • Leads

  • Cost Per Leads

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Campaign

  • Delivery

  • Amount Spent

  • Budget (Daily)

  • Budget (Lifetime)

  • Impressions

  • CPM (cost per 1,000 impressions)

  • Link Clicks

  • CPC (cost per link click)

  • CTR (link click-through rate)

  • Clicks (all)

  • CTR (all)

  • CPC (all)

  • Post Engagement

  • Page Engagement

  • Interactions

  • Post Reactions

  • Post Comments

  • Post Saves

  • Facebook likes

  • Messaging Conversations Started

  • Cost per Messaging Conversation Started

  • Messaging Contacts

  • Returning Messaging Contacts

  • Purchase ROAS (return on ad spend)

  • 3-second video plays

  • Cost per 3-second video play

  • Website leads

  • Website registrations completed

  • Cost per lead

  • Cost per registration completed

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Campaign

  • Delivery

  • Attribution Setting

  • Bid Strategy

  • Budget (Daily)

  • Budget (Lifetime)

  • Ends

  • Amount Spent

  • Impressions

  • CPM (cost per 1,000 impressions)

  • Link Clicks

  • Shop Clicks

  • CPC (cost per link click)

  • CTR (link click-through rate)

  • Clicks (all)

  • CTR (all)

  • CPC (all)

  • Landing Page Views

  • Cost Per Landing Page View

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

  • Campaign ID

  • Campaign Name

  • Objective

  • Buying Type

  • Bid Strategy

  • Budget (Daily)

  • Budget (Lifetime)

  • Campaign Spending Limit

  • Campaign

  • Delivery

  • Attribution Setting

  • Ends

  • Amount Spent

  • Budget (Daily)

  • Budget (Lifetime)

  • Impressions

  • CPM (cost per 1,000 impressions)

  • CTR (all)

  • CPC (all)

  • Link Clicks

  • Results (Website Leads)

  • Cost Per Result (Website Leads)

  • Results (Offsite Leads via Pixel)

  • Cost Per Result (Offsite Leads via Pixel)

  • Results (Meta Instant Form Leads)

  • Cost Per Result (Meta Instant Form Leads)

  • Results (Onsite Leads)

  • Cost Per Result (Onsite Leads)

  • Results (Messaging Conversations)

  • Cost Per Result (Messaging Conversations)

  • Results (Link Clicks)

  • Results (Landing Page Views)

  • Cost Per Result (Landing Page Views)

  • Results (Page Likes)

  • Cost Per Result (Page Likes)

  • Results (Post Engagement)

  • Cost Per Result (Post Engagement)

  • Results (Video Views)

  • Cost Per Result (Video Views)

Did this answer your question?